THE NO BSKICKASS ONLINE
MARKETING & BUSINESSWORKSHOP
7TH DECEMBER, LIVE, IN MELBOURNE 9AM-12PM
TRYING TO WORK OUT WHERE TO START WITH
ONLINE MARKETING AND AN ONLINE BUSINESS STRATEGY
CAN BE CONFUSING, OVERWHELMING, LONELY & TOUGH...
… BUT IT DOESN’T HAVE TO BE THAT WAY FOREVER
You’ve put in the hard yards with growing your business using tried and tested networking, referrals and word of mouth.
And it’s been GREAT….
But now you’re looking for LEVERAGE.
LEVERAGE in the sense of how you find new clients
LEVERAGE in the way that you deliver what you do (think: webinars, online courses, etc)
LEVERAGE in the way that you market yourself…
But you want to do it right – after all, you’ve got a GOOD REPUTATION that you need to ensure is managed and curated PROPERLY.
So you look to the ‘online world’ and you see all the guru’s peddling their stuff.
You find yourself CONFUSED – there’s so much noise.
You find yourself SPINNING – there’s apparently so much you need to learn and do and for WHAT?!?!?!?
You find yourself REALISING that you’re going to need to put yourself out there – BUT YOU WANT TO DO IT ‘RIGHT’.
And then we say a big hello to OVERWHELM and DISTRACTION
What you really need is a PLAN with a CLEAR SET OF ACTION STEPS that tie into an overall STRATEGY so you can generate a RETURN ON INVESTMENT for the time, money and energy you know you need to put into making this happen
This is for you if you are a Consultant, Trainer, Mentor or Service Professional (think: lawyers, accountants and health professionals). You’re MOTIVATED and an action taker you just need to know HOW to make this
‘online stuff’ work for you.
In 2010 I started this company from the middle of nowhere in rural country Victoria.
I had been working for one of the major banks in Australia for 12 years. Treating what I was doing like it was my business. Marketing myself in our local community, running different events, networking, building referral partners to get clients in the door and then providing them with an exceptional service once they became a client of mine.
Finally, in February of 2011 I resigned so I could run my business full time. Having one foot in my job and one foot in my business wasn’t the best formula for success! And so I resigned.
After18 mths of starting my business and struggling, my health started breaking down, my marriage was as close to over as it can get (with 3 kids that I was essentially raising on my own given that my husband was working on the family farm often leaving the house at 6am and not getting home till 8pm for 6 months of every year) it was tough.
I was so passionate about what I was doing though BUT It took me 18 months to nut out how to get more clients online.
I had been testing out how to use Facebook to get a trickle of clients through (posting offers, offering discovery sessions). I was travelling all over the country delivering IN PERSON as well as doing local workshops every couple of weeks…
BUT IT WAS UNSUSTAINBLE.
It was killing me. I was diagnosed with adrenal fatigue and we all know how not-so-pretty that is.
Finally, in April 2012 I launched a Facebook campaign that worked (only took me 18 months to finally get it all working!). I made $30K in sales in June 2012. THIS WAS HUGE for me! In May 2012 I had made $5700.
I went from 0-$100K+ in 6 months. The 2012/2013 financial year rocked in at $779K in sales. The next year was $1.6M in sales. To date, I’ve done more than $4.5M in sales….
ALL OF THAT WAS DONE USING FACEBOOK AND ONLINE MARKETING.
ALL OF THOSE SALES WERE INTO ONLINE CONSULTING/TRAINING/MENTORING.
I know what being in your position can be like.
There are so many guru’s out there that it can be hard to know WHO to TRUST, who to listen to and what do to next. PLUS the amount of ‘information’ out there is so overwhelming that even when you DO find someone to follow and listen to, it lacks the PERSONALISATION that is more often than not, required, in order to get things moving.
I get asked all the time HOW I run my global business from the MIDDLE OF NOWHERE. In fact, I was asked recently if living in a rural town put me at a disadvantage in business – and the big answer to that, is that I haven’t ALLOWED it to be a disadvantage , but rather a benefit. Because, let’s face it – if I can do THIS FROM HERE, you can do it from anywhere!!
I have decided to put on a LIVE workshop for those of you who prefer to learn IN THE ROOM (I see you there putting your hand up!).
I rarely put on public in-person workshops – in fact, the last one I did was at the end of 2015!!!!
So if you LOVE learning in the room and soaking up the goodness that happens when you surround yourself with LIKE-MINDED PEOPLE who are all LEARNING THE SAME THING and are in similar spaces… then this is for you.
YOU WILL LEARN
How to build a social media and online marketing STRATEGY that works for YOU
How to get yourself out of the 1:1/in person trap and bring in PREMIUM, ONLINE CLIENTS
The BEST way to do this – which is always starting at the FOUNDATIONAL LEVEL and then BUILDING UP from there
You’ll learn SUSTAINABLE, ETHICAL, VALUE-BASED AND STRATEGIC marketing and online positioning techniques so you can GENERATE AN ROI from it
I am so confident that this workshop is going to give you CLARITY around your personal BUSINESS & ONLINE MARKETING PLAN that if, at the end of the day you let me know that you’re not happy, I’ll refund you the investment that you made in your ticket.
FULL DAY VIP INCLUSIONS
1:1 with Nicola in the room
Advanced Niche training (this will TRANSFORM your COPYWRITING, your marketing and the way that you ‘talk to people’ online
Maximise what you’re selling with offer refinements and pricing strategies
You’ll have a personalised PLAN of what to do when you get home
Learn how to create POWERFUL content for your business
This runs directly after lunch on the SAME day
THE CHOICE IS YOURS
JOIN ME, LIVE & IN THE ROOM AT MY
NO BS, KICKASS ONLINE
MARKETING & BUSINESS WORKSHOP